Agricultural Sales Skills

Some basic agricultural sales skills include the following:
- Presale Planning
- Approaching Customer
- Determining Customer Wants and Needs
- Demonstration
- Customer Objections
- Closure
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Also, the ability to develop and utilize a product summary sheet is valuable.
- The strategy to sell a product is essential in a face to face sales call. This strategy should include but not be limited to:
- Determining potential customer needs and wants.
- Identifying features and benefits of the products to address customers’ needs and wants.
- Identifying potential customer objections and prepare to address them.
- Identifying potentially related products and suggested selling strategies.
- Developing a sales plan and goals for each customer.